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Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble by Davis Dyer,Frederick Dalzell,Rowena Olegario

Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble

by Davis Dyer,Frederick Dalzell,Rowena Olegario


ISBN 13: 9781591391470

Format: Illustrated (496 pages)
Publisher: Harvard Business Review Press
Published: 01 Jul 2004

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